we.
are.
AMBITIOUS.
CURIOUS.
CHALLENGING.
FUN.

Our experience and backgrounds range from big consultancies, to start-ups, multi-billion-dollar tech, and top creative agencies. We come together to help our customers in B2B tech set goals and win.

lead team

Co-Founder & CEO

Maarten

ten Broeke

Fun fact:

I used to be a pro skier for Salomon.

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Co-Founder & CEO

Maarten

ten Broeke

A background in science, law, and founder of RPA, government and tech businesses, helps Maarten to push industry boundaries and customer perspectives.

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Werner Moison

Partner

Werner

Moison

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Fun fact:

My 30+ year football "career" is still just the same friends.

Partner

Werner

Moison

10+ years of experience working in B2B tech globally means he knows every move on the tech chess board, with a background in marketing helps him distil complex issues into solutions.

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Paula Lopez

Partner

Paula

Lopez

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Fun fact:

I sing in the shower, but very loudly.

Partner

Paula

Lopez

Paula’s 20+ years of international experience span performance driven and brand focused work, from consulting to everything tech, with data at the heart to use insights for future planning and drive value.

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Jop de Bakker

Co-Founder

Jop

de Bakker

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Fun fact:

I am the only one at Paal15 allowed to fly a plane

Co-Founder

Jop

de Bakker

A serial entrepreneur, Jop has covered everything from strategic positioning, to marketing, consultancy, finance and operations. He is (co-)founder and actively growing a number businesses.

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Jesse Muller

Strategy Lead

Jesse

Muller

Fun fact:

I own two cats and am a bedroom producer at night.

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Strategy Lead

Jesse

Muller

As the tech nerd of the bunch, I have 12+ years of experience in tech product marketing, branding, and strategic positioning and value proposition development to help our clients create well-structured stories.

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Louise Perfect

Concept & Messaging Lead

Louise

Perfect

Fun fact:

I used to draw comic books back in the day.

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Concept &Messaging Lead

Louise

Perfect

I worked for a big four consultancy before moving into concept, messaging and content design. I’ve built and managed several content teams and love uncovering the interesting angles of our clients’ work.

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Cheryl Draper

Design Lead

Cheryl

Draper

Fun fact:

The doctor who delivered me, has also delivered royalty.

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Design Lead

Cheryl

Draper

As a Don’t Panic design contest finalist and self-proclaimed ampersand boffin, I’ve had 11+ years’ design experience in digital and physical items, turning ideas into reality.

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Kasia Holody

Go-to-Market Lead

Kasia

Holody

Fun fact:

I could only ever eat pasta for the rest of my life.

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Go-to-Market Lead

Kasia

Holody

Started my career in marketing equity derivatives for a major stock exchange, and when shockingly that turned out to be boring, I moved to tech. With 10+ years of experience, my main task is to create impactful customer journeys and figure out the right channels to reach the desired audience.

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Hagen Selinger

Strategy Lead

Hagen

Selinger

Fun fact:

I've met quite a few famous faces, like Eddie Vedder.

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Strategy Lead

Hagen

Selinger

With a broad range of expertise spanning product, marketing, sales and consulting, I transform complex concepts into popping value propositions that people love.

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Laila Selener

Marketing Manager

Laila

Selener

Fun fact:

I prefer to be in spaces above 26 degrees C.

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Marketing Manager

Laila

Selener

I have 9+ years of experience in tech marketing, events, and customer success with a background in communications and digitisation to help turn “tech talk” into outcomes.

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OUR VALUES

Curiosity Icon

Curiosity

We explore, we discover, we’re interested. We go into conversations with an open mind.

Challenge Icon

Challenge

We don’t just agree. We question, we challenge, we give our opinion
(but we can be convinced!)

Camaraderie Icon

Camaraderie

We keep work fun. Build relationships based on mutual trust, respect – and long-term success.

Ambition Icon

Ambition

We don’t just execute – we are always striving to build value and do things better.

Pall15 Team

join the crew

Pall15 Team
Laila Selener
Laila
Marketing

“I started in 2015 and Paal15 has followed me across continents, never shying away from a challenge. They’ve always supported my personal and career goals. It’s what family does.”

Laila Selener
Britt
Design

“I remember the tar dripping from the ceiling in our first office, and now we’re working with big tech brands all over the world. It’s pretty cool. And the ceiling is pretty solid.”

Pall15 Team
ASK ABOUT OUR
Work hard. Play hard.
vacancies.

Perks

We have created an environment for fast thinkers to thrive, focused on getting the best out of our people—inside work and out.

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Workplace flexibility

Work from anywhere in the world, we just ask you keep us posted (pictures count).

Global teams Icon

Global teams

Our teams in Amsterdam, London and Sydney are waiting with open arms and are hungry to grow.

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Inspiring HQ

Get your snack, drink (hard and soft), almost inspirational quote, and tall people fix at our Dutch HQ.

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Team bonding

We do a company ski trip, summer event, lunch and learn sessions, and many a casual happy hour.

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Running club

Can you dethrone the stars of our Strava club? We’ll give you even more activewear if you do.

Career development

Career development

You can apply for us to cover your upskilling and we always look to promote in our teams.