Empowering
HYPERSCALERS
to grow

We bring the business and commercial knowledge, creative skills and professional networks to help hyperscalers meet growth targets throughout their partnerships and ecosystems.

CHALLENGES

Sound familiar?
01

It’s difficult to match the right type of partner to a sales motion.

02

We’re struggling to get the expected value from our partnerships.

03

We need to launch new solutions at speed in our channel.

04

We need to launch a new version of our product quickly and effectively.

SOLUTIONS

Our solutions will help you power growth by capitalising on not just the opportunities five years down the line, but also the ones you see right now.

for hyperscalers

Develop and launch
partner programmes

Create partner programmes to launch at scale, globally and locally, to transform partners for growth, bring new solutions to market, and accelerate consumption of existing solutions.
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Create partner programmes to launch at scale, globally and locally, to transform partners for growth, bring new solutions to market, and accelerate consumption of existing solutions.

Strengthen industry
partnerships

Develop and launch joint value propositions for your key partnerships to increase value, creating an effective and compelling “better together” story and joint go-to-market approach.
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Develop and launch joint value propositions for your key partnerships to increase value, creating an effective and compelling “better together” story and joint go-to-market approach.
for hyperscaler partners

Help partners build
value-add solutions

Help partners like MSPs, Telcos, ISVs, and Distributors add more value to your technology, (re)position towards customers, and bring new solutions to market faster.
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Help partners like MSPs, Telcos, ISVs, and Distributors add more value to your technology, (re)position towards customers, and bring new solutions to market faster.

Set up the foundation
for growth

Help partners develop new business strategies to help them transform with new positioning, differentiators, solution structures, creative direction and sales and marketing enablement.
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Help partners develop new business strategies to help them transform with new positioning, differentiators, solution structures, creative direction and sales and marketing enablement.

Speak to one of our consultants to find out more.

Get in touch
Microsoft logoAWS logoCisco logoRed hat logo
Customer

STORIES

Our work with powerhouses like Microsoft, AWS, Cisco, and Red Hat, and helping their partners, spans over a decade.

Enabling Microsoft partners to seize the AI opportunity.
Creating a data-driven new partner strategy.
Reinventing modern workplace in 4 months.
Positioning LAB3 for award-winning growth.
A smoother way to optimise and innovate
Paal15 logo
Paal15
and
Red Hat
and

Created overarching partner strategy and joint value propositions, to launch top global partnerships to market effectively. 🤝

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Paal15
and
Microsoft
and

Developed the next phase in Microsoft's Innovate with AI program 🧠. We're activating 6 top partners, helping them create unique AI solutions and get to market fast.

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We work with a core group of partners to define the right positioning and go-to-market strategy and then scale it based on learnings. We call it the ‘nail it and scale it’ one-to-many approach.”
Werner Moison
Partner, Paal15

Werner Moison
Partner, Paal15

Proven

ACCELERATORS

Need to solve something, right now?

Our accelerators are ready-to-go packages built from years of best practices. They combine strategy, creative , and results-driven go-to-market  to set you up for growth.

Paal15 Partner Programmes

Enable an ecosystem, balancing a one-to-many, scale approach with per partner strategy, messaging, and sales and marketing enablement.

Paal15 Joint Value Propositions

Develop and launch joint value propositions between two-to-three key partnerships, educating across teams and bringing joint innovation to market.

Paal15 Data-Driven Activations

Segment partners in a data-driven way to build a matrix and help you understand the partner qualities that would accelerate adoption and success.

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+20

strategic partnerships
successfully launched to market

+17

partner programmes
developed and implemented

FAQs

Does Paal15 only work with tech companies?
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What’s the difference between Paal15 accelerators and solutions?
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How does an engagement work?
What can I expect?
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I’ve seen your case studies, but I’m still struggling to understand exactly what I would get out of an engagement.
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